As a Creative Director with over 15 years in the game and a bag full of awards (which I swear aren’t just shiny paperweights), I’ve led campaigns, built brands, directed ads, and driven narratives across advertising, marketing, and entertainment. From digital-first storytelling to high-impact TV Ads, I’ve crafted creative 360 campaigns that cut through the noise. AI is the latest shiny toy in the creative arsenal. One that excites, challenges, and occasionally terrifies. I explore how AI can supercharge storytelling, streamline workflows, and push creative boundaries. I love this new era and what we can do in it, but let’s be real, the best ideas still come from humains.