Ross is an AI coach and content creator who helps corporate creatives and marketing teams harness the power of tools like ChatGPT and MidJourney to elevate their content strategies and streamline production workflows. His journey began with a passion for origami, which evolved into a fascination with storytelling through digital content and animation. In 2014, he launched white_onrice—https://www.instagram.com/white_onrice—challenging himself to fold and share a new origami piece every day. This project grew his audience from 120 to over 100,000 followers in just 18 months, leading to a full-time career in content creation.Today, Ross focuses on teaching creatives how to integrate AI tools into their workflows to boost creativity, enhance productivity, and deliver meaningful campaigns. With over a decade of experience collaborating with global brands such as Disney+, Samsung, Sony, and Red Bull, Ross blends his artistic background with advanced AI solutions to produce content that is both visually engaging and strategically impactful. Through interactive workshops, he empowers creatives and marketers to embrace AI technology, transforming how they ideate, create, and connect with audiences. His mission is to demystify AI, showing how it can unlock new creative possibilities and drive innovation in content production.